With reminders turned on, you can:
remind clients about upcoming appointments
share prep notes before the visit
send a thank-you message after the appointment
encourage clients to rebook if they do not already have another booking
How reminders work
SuiteCal sends reminders using the existing email template. Any optional content you add, like prep notes, links, button text, or a custom message, is added into that email.
That means clients are not receiving only the text you type into the reminder settings. They receive the standard SuiteCal reminder email with your extra details included where relevant.
What reminders are available
SuiteCal includes 4 client reminders:
1. Advance reminder
Sent 1 day before the appointment.
Use this to help clients remember their appointment and arrive prepared.
Example:
arrive with clean lashes
avoid caffeine before the appointment
come makeup-free if needed
2. Day-of reminder
Sent 2 hours before the appointment.
Use this for a final reminder on the day of the visit.
3. Thank-you message
Sent 2 days after the appointment.
Use this to thank the client, share aftercare, or send them to your review page or booking page.
4. Rebook reminder
Sent 14 days after the appointment.
This reminder is only sent if the client does not already have a future booking.
This is helpful for bringing clients back without having to follow up one by one.
Before you start
Before setting up reminders, make sure:
your booking flow is already active
clients are booking with their correct contact details
you know what you want to say in your reminder messages
Keep your wording short, friendly, and clear. Most clients will only skim these messages.
How to set up client reminders
Go to Client Reminders in your SuiteCal account.
You will see reminder sections for:
Before the appointment
After the visit
Bring clients back
From there, you can review and update each reminder.
What you can customize
Depending on the reminder, you can customize things like:
whether the reminder is turned on
the delivery channel
preparation notes
a review or booking link
link button text
a custom message
Each reminder has its own purpose, so the fields may be a little different.
Best way to use each reminder
Advance reminder
Use this for prep instructions.
Good examples:
Please arrive with clean lashes.
Avoid mascara before your appointment.
If this is your first visit, please come a few minutes early.
Day-of reminder
Use this as a quick final check-in.
Keep it simple. Clients usually do not need too much information here.
Thank-you message
Use this to make the experience feel personal after the appointment.
You can also:
add a review link
send them back to your booking page
include aftercare notes
Rebook reminder
Use this to gently bring clients back.
This works best when the message feels helpful, not pushy.
Tips for writing better reminder messages
Here are a few simple tips:
write like you normally speak to clients
keep messages short and easy to read
focus on one main point per reminder
use the thank-you message for care and relationship-building
use the rebook reminder to make rebooking feel easy
A good lash reminder should sound warm, clear, and professional.
Example setup
Here is a simple reminder flow many lash artists can start with:
Advance reminder
Please arrive with clean lashes if this is your first appointment.
Day-of reminder
Just a reminder that your lash appointment is coming up soon. I’ll see you today.
Thank-you message
Thank you for coming in. I loved having you. You can use the link below to leave a review or book your next visit.
Rebook reminder
Hi love, it may be time to book your next fill. Use the link below to grab your next appointment.
When rebook reminders send
Rebook reminders are only sent when a client does not already have an upcoming appointment booked.
That means if a client already booked their next visit, they will not get the rebook reminder.
This helps avoid unnecessary follow-ups.
Keep in mind
Client reminders work best when they feel natural and useful.
You do not need to overfill every message. A simple, well-written reminder usually works better than a long one.
Start with a basic setup first. You can always adjust your reminder content later as you learn what works best for your clients.